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Detail
BukuContemporary Research in E-Branding
Bibliografi
Author: Bandyopadhyay, Subir
Topik: BUSINESS & ECONOMICS - ADVERTISING & PROMOTION; BUSINESS & ECONOMICS - E-COMMERCE - GENERAL; BUSINESS & ECONOMICS - E-COMMERCE - INTERNET MAKING; Business & Economics--Industries--Retailing; Business & Economics--Marketing--General; COMPUTERS - ELECTRONIC COMMERCE; COMPUTERS - INTERNET - GENERAL
Bahasa: (EN )    
Penerbit: Information Science Reference     Tempat Terbit: Hershey    Tahun Terbit: 2009    
Jenis: Books - E-Book
Fulltext: Contemporary Research in e-Branding (2009).pdf (6.38MB; 13 download)
Abstract
Marketing over the Internet implies a whole new dimension in which to engage the consumer. To remain successful in todays digital world, companies must harness the power of online marketing to reach the unlimited potential of consumers worldwide.
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