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Journal of Marketing Education vol. 18 no. 2 (Aug. 1996)
Bibliografi
Bahasa:
(EN )
Year::
1996
Bulan:
08
Edisi:
Softcopy
Penerbit:
SAGE Publications
Jenis:
Journal - ilmiah internasional
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Journal of Marketing Education
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Artikel dalam koleksi ini
Internationalizing The Marketing Curriculum: The Professional Marketer's Perspective
, halaman 5-16
Using Peer Evaluations To Assess Individual Performances In Group Class Projects
, halaman 17-27
Integrating Quality Improvement Tenets Into The Marketing Curriculum
, halaman 28-38
Marketing Education For Russian Marketing Educators
, halaman 39-49
The Use Of Simulation Games In Marketing Classes: Is Simulation Performance Due To Luck Or Skill?
, halaman 50-61
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