Detail Journal of Marketing (EBSCO) vol. 71 no. 1 (Jan. 2007) Bibliografi Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION Bahasa: (EN )    ISSN: 0022-2429    Year:: 2007    Bulan: 01    Edisi: Jan 2007     Penerbit: American Marketing Association Jenis: Journal - ilmiah internasional [Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)] Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ94.11 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Artikel dalam koleksi ini How Business Cycles Contribute to Private - Label Success : Evidence From The United States and Europe, halaman 1-15 Making Sales Technology Effective, halaman 16-34 Advertising, Research and Development and Systematic Risk of The Firm, halaman 35-48 When to Give Up Control of Outsourced New Product Development, halaman 49-66 A Longitudinal Analysis of Customer Satisfaction and Share of Wallet : Investigating The Moderating Effect of Customer Characteristics, halaman 67-83 A Penny for Your Thoughts : Referral Reward Programs and Referral Likelihood, halaman 84-94 Market Knowledge Dimensions and Cross - Functional Collaboration : Examining The Different Routes to Product Innovation Performance , halaman 95-112 Consumer Racism and Its Effects on Domestic Cross - Ethnic Product Purchase : An Empirical Test in The United States, Canada, and France, halaman 113-128 Getting Marketers to Invest in Firm - Specific Capital, halaman 129-145 The Impact of Online Reverse Auction Design on Buyer - Supplier Relationships, halaman 146-159 Visual Representation : Implications for Decision Making, halaman 160-177 Moral Identity and Judgements of Charitable Behaviors, halaman 178-193 The Influence of Incidental Affect on Consumers' Food Intake, halaman 194-206  Edit Artikel Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

Copyright © 2006, 2007 Unika Atma Jaya, all rights reserved