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Detail
JurnalJournal of Marketing (EBSCO) vol. 60 no. 3 (1996)
Bibliografi
Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION
Bahasa: (EN )    ISSN: 0022-2429    Year:: 1996    
Penerbit: American Marketing Association
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)]
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: JJ94.1
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Artikel dalam koleksi ini
  1. Can Package Size Accelerate Usage Volume ?, halaman 1-14
  2. A Reexamination of The Determinants of Consumer Satisfaction, halaman 15-32
  3. Enhancing Helping Behavior : An Integrative Framework for Promotion Planning, halaman 33-49
  4. Marketing in Hypermedia Computer-Mediated Environments : Conceptual Foundations, halaman 50-68
  5. Do Organizational Practices Matter in Role Stress Processes ? A Study of Direct and Moderating Effects for Marketing-Oriented Boundary Spanners, halaman 69-86
  6. Aggresive and Predatory Pricing : A Framework for Analysis, halaman 87-102
  7. Collaborative Communication in Interfirm Relationships : Moderating Effects of Integration and Control, halaman 103-115

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