Anda belum login :: 04 Jul 2022 18:57 WIB
Do Western Methods Work in South East Asia ? A Thought From The Cross Cultural Usability Testing of A Food Processor In Indonesia and The Netherlands
Article from Journal - ilmiah nasional - terakreditasi DIKTI
Anima Indonesian Psychological Journal vol. 20 no. 3 (Apr. 2005)
CROSS - CULTURAL
cross - cultural
usability testing methods
Perpustakaan Pusat (Semanggi)
1 (dapat dipinjam: 0)
Lihat Detail Induk
Currently, many european companies sell their products all over the world, not only in europe or america but also expanding to asia. It is therefore interesting to investigate how people from a european and an asian culture use and perceive a product. This is done by executing a cross - cultural usability test in indonesia (a south - east asian country) and the netherlands (a western european country). Usability testing is not very common among people in indonesia, and therefore not known to the public. So far, no literature can be found about usability tesitng in indonesia. On the other hand, usability testing is well known and has been applied successfully in the netherlands over the last years. Doing usability testing in indonesia has brought some itneresting findings concerning the methods used. It is shown that generally used usability reasearch methods such as the "think - aloud' method combined with user observation are problematic in indonesia. It is clear that this usability testing method is not suitable for indonesians because they do not feel comfortable with it. In this paper, we recommend that is usability testing be executed with indonesian participants, a method should be worked out which makes them more eager to participate and feel more comfortable when participating. The acceptability and applicability of a research method should be taken into account when testing products with participants from a different culture.
Klik untuk menuliskan opini Anda tentang koleksi ini!
Copyright © 2006, 2007
Unika Atma Jaya
, all rights reserved
Process time: 0.0156259 second(s)