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Break Free From The Product Life Cycle
Author:
Youngme, Moon
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 83 no. 5 (May 2005)
, page 86-95
Corporate Social Responsibility and Financial Performance : Correlation or Mis - Specification ?
Author:
McWilliams, Abagail
;
Siegel, Donald
Artikel dari
Strategic Management Journal vol. 21 no. 5 (2000)
, page 603-610
Discovering New Points of Differentiation
Author:
McMillan, Ian C.
;
McGrath, Rita Gunther
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 75 no. 4 (1997)
, page 133-145
Gaining and sustaining competitive advantage
Author:
Barney, Jay B.
Edisi:
2nd ed.
Penerbit:
New Jersey:
Prentice Hall
Tahun terbit:
2002
Jenis:
Books
Gaining and sustaining competitive advantage
Author:
Barney, Jay B.
Edisi:
3rd ed.
Penerbit:
Upper Saddle River, New Jersey:
Pearson Education
Tahun terbit:
2007
Jenis:
Books - Textbook
Gaining and sustaining competitive advantage
Author:
Barney, Jay B.
Edisi:
4th ed.
Penerbit:
Harlow:
Pearson Education
Tahun terbit:
2014
Jenis:
Books - E-Book
How CEOs Manage Growth Agendas
Author:
Lewis, Kenneth D.
;
Freeman, Kenneth
;
Nolen, George
;
Tyson, John
;
Greifeld, Robert
;
Gulati, Ranjay
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 82 no. 7-8 (Jul. 2004)
, page 124
Intragroup Differentiation in Terms of Ingroup and Outgroup Attributes
Author:
Simon, Bernd
Artikel dari
European Journal of Social Psychology vol. 22 no. 04 (Jul. 1992)
, page 407-414
Making Cool Brands Hot
Author:
Blasberg, John
;
Vishwanath, Vijay
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 81 no. 6 (Jun. 2003)
, page
Modern business, a series of texts prepared as part of the modern business program : Marketing
Author:
Lazo, Hector
Penerbit:
New York:
Alexander Hamilton Institute
Tahun terbit:
1973
Jenis:
Books - Reference
Perencanaan Pemasaran Strategik sebagai Salah Satu Cara untuk Meningkatkan Jumlah Investor di PT Wahana Bersama Global Dana Investindo
Author:
Djauhari, Ferdinandus
;
Nasution, M. Nur
(Advisor)
Penerbit:
Jakarta:
Program Studi Manajemen Fakultas Ekonomi dan Bisnis Unika Atma Jaya
Tahun terbit:
1999
Jenis:
Theses - Undergraduate Thesis
Product Location Choice and Firm Capabilities : Evidence from The U. S. Automobile Industry
Author:
Thomas, Louis
;
Weigelt, Keith
Artikel dari
Strategic Management Journal vol. 21 no. 9 (2000)
, page 897-910
Quality Uncertainty Mitigates Product Differentiation
Author:
Bester, Helmut
Artikel dari
The Rand Journal of Economics vol. 29 no. 4 (1998)
, page 828-844
Selling blue elephants : strategi menciptakan produk idaman sebelum orang menginginkannya
Author:
Moskowitz, Howard
;
Gofman, Alex
Penerbit:
Jakarta:
Bhuana Ilmu Populer
Tahun terbit:
2007
Jenis:
Books
Selling to The Moneyed Masses
Author:
Nunes, Paul F.
;
Johnson, Brian A.
;
Breene, Timothy S.
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 82 no. 7-8 (Jul. 2004)
, page 94-107
Stem Cell Differentiation
Author:
Salim, Ali
;
Giaccia, Amato J.
;
Longaker, Michael T.
Artikel dari
Nature Biotechnology: The Science and Business of Biotechnology vol. 22 no. 7 (Jul. 2004)
, page 804-806
The Impact of Alternative Operationalizations of Industry Structural Elements on Measures of Performance for Entrepreneurial Manufacturing Ventures
Author:
McDougall, Patricia Phillips
;
Robinson, Kenneth C.
Artikel dari
Strategic Management Journal vol. 19 no. 11 (1998)
, page 1079-1100
The Influence of Product Differentiation Strategy on Operational Performance At Small and Medium Enterprises (Smes) in South Sulawesi, Indonesia
Author:
Amar, Muhammad Yunus
Artikel dari
Journal of Economics, Business, & Accountancy: ventura vol. 18 no. 3 (2016)
, page 343–350
The Theory of monopolistic competition : a re-orientation of the theory of value
Author:
Chamberlain, Edward Hasting
Edisi:
7th ed
Penerbit:
Harvard University Press
Tahun terbit:
1960
Jenis:
Books
The theory of monopolistic competition : a re-orientation of the theory of value
Author:
Chamberlin, Edward Hastings
Edisi:
7th ed
Penerbit:
Cambridge:
Harvard University Press
Tahun terbit:
1958
Jenis:
Books - Textbook
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