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BukuBroadening The competitive environment: The costomer's perspective  
Author: Heiser, Robert S.; McQuitty, Shaun; Startemeyer, Andreas W.
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuConceptualizing Ethnicity and Acculturation ofSecond Generation Asian Indians in Britain  
Author: Sekhon, Yasmin K.; Szmigin, Isabelle
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuCONSIDERATIONS OF EQUITY IN MARKETINGAND NOZICK’S DECISION-VALUE MODEL  
Author: O’Shaughnessy, John; O’Shaughnessy, Nicholas Jackson
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuConsumers’ Evaluation of Free Service Trial Offers  
Author: Laochumnanvanit, Krongjit; Bednall, David H.B.
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuCustomer Loyalty: Toward an Integrated Conceptual Framework (in Journal of the Academy of Marketing Science, Vol.22 No.2)  
Author: Dick, Alan S.; Basu, Kunal
Penerbit: [s.l]: Academy of Marketing Science     Tahun terbit: 1994     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuDual Spousal Work Involvement:An Alternative Method to Classify Households/Families  
Author: Schaninger, Charles M.; Putrevu, Sanjay
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuDynamics of Trust Between Clients and Their Advertising Agencies:Advances in Performance Theory  
Author: Davies, Mark; Prince, Melvin (Co-Author)
Penerbit: Academy of Marketing Science     Tahun terbit: 2005     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuEquity Sensitivity and Negotiation Behaviors:A Look at Mexican Exporters  
Author: Mintu-Wimsatt, Alma
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuEXPLORING DIFFERENCES BETWEEN OLDER AND YOUNGER CONSUMERS IN ATTRIBUTIONS OF BLAME FOR PRODUCT HARM CRISES  
Author: Laufer, Daniel; Silver, David H.; Meyer, Tracy
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuExport Performance Measurement: An Evaluation ofthe Empirical Research in the Literature  
Author: Sousa, Carlos M.P.
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuFEMALE FRANCHISORS: HOW DIFFERENT ARE THEY FROM FEMALE INDEPENDENT BUSINESS OWNERS?  
Author: Weaven, Scott; Herington, Carmel
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuHow Good A Shopper Am I?Conceptualizing Teenage Girls’ Perceived ShoppingCompetence  
Author: Palan, Kay M. (Co-Author); Mallalieu, Lynnea
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuOf Diamonds and Desires: Understanding Conspicuous Consumption from a Contemporary Marketing Perspective  
Author: Chaudhuri, Himadri Roy; Majumdar, Sitanath
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuTECHNOLOGICAL ENTREPRENEURSHIP ANDSMALL BUSINESS INNOVATION RESEARCHPROGRAMS  
Author: Kropp, Fredric; Zolin, Roxanne (Co-Author)
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuThe "E-Literature": A Framework for Understandingthe Accumulated Knowledge about Internet Marketing  
Author: Kimiloglu, Hande
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuTHE INTERNATIONAL BUSINESSENVIRONMENTS OF FRANCHISING IN RUSSIA  
Author: Anttonen, Noora; Tuunanen, Mika (Co-Author); Alon, Ilan (Co-Author)
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional
BukuThe success of a retailer's ethical policy: focusing on local actions  
Author: Lavorata, Laure; Pontier, Suzanne
Penerbit: Academy of Marketing Science     Tahun terbit: [s.a]     Jenis: Article - diterbitkan di jurnal ilmiah internasional

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