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Rethinking Marketing : Text and Cases
Author:
Kotler, Philip
;
Kartajaya, Hermawan
;
Huan, Hooi Den
;
Liu, Sandra
Penerbit:
Prentice Hall
Tahun terbit:
2003
Jenis:
Books
Rethinking marketing: sustainable market-ing enterprise in Asia
Author:
Kotler, Philip
;
Kartajaya, Hermawan
;
Huan, Hooi Den
;
Liu, Sandra
Edisi:
2nd ed.
Penerbit:
Singapore:
Pearson Education Asia
Tahun terbit:
2013
Jenis:
Books - Textbook
Social marketing : improving the quality of life
Author:
Kotler, Philip
;
Roberto, Ned
;
Lee, Nancy
Edisi:
2nd ed.
Penerbit:
London:
SAGE Publications
Tahun terbit:
2002
Jenis:
Books
Social Marketing : Strategies for Changing Public Behavior
Author:
Roberto, Eduardo L.
;
Kotler, Philip
Penerbit:
New York:
Free Press
Tahun terbit:
1989
Jenis:
Books
Social marketing to protect the environment: what works
Author:
McKenzie-Mohr, Doug
;
Lee, Nancy R.
;
Schultz, Paul Wesley
;
Kotler, Philip A.
Penerbit:
London:
SAGE Publications
Tahun terbit:
2012
Jenis:
Books - Textbook
Social marketing: behavior change for social good
Author:
Lee, Nancy R.
;
Kotler, Philip
Edisi:
6th ed.
Penerbit:
London:
SAGE Publications
Tahun terbit:
2020
Jenis:
Books - Textbook
Social marketing: changing behaviors for good
Author:
Lee, Nancy R.
;
Kotler, Philip
Edisi:
5th ed.
Penerbit:
London:
SAGE Publications
Tahun terbit:
2016
Jenis:
Books - Textbook
Standing room only : strategies for marketing the performing arts
Author:
Kotler, Philip
;
Scheff, Joanne
Penerbit:
Boston:
Harvard Business School Publishing
Tahun terbit:
1997
Jenis:
Books
Strategi pemasaran untuk organisasi nirlaba
Author:
Kotler, Philip
;
Emilia, Ova
(Translator);
Hasanbasri, Mubasyir
(Editor);
Andreasen, Alan R.
Penerbit:
Gadjah Mada University Press
Tahun terbit:
1995
Jenis:
Books
Strategic marketing for nonprofit organizations
Author:
Kotler, Philip
;
Andreasen, Alan R.
Edisi:
5th ed
Penerbit:
Prentice Hall
Tahun terbit:
1996
Jenis:
Books
Strategic marketing for nonprofit organizations
Author:
Kotler, Philip
;
Andreasen, Alan R.
Edisi:
6th ed.
Penerbit:
Prentice Hall
Tahun terbit:
2003
Jenis:
Books
Strategic marketing for nonprofit organizations
Author:
Andreasen, Alan R.
;
Kotler, Philip
Edisi:
7th ed
Penerbit:
Upper Saddle River, New Jersey:
Pearson Education
Tahun terbit:
2008
Jenis:
Books - Textbook
Strategies for introducing marketing into nonprofit organizations
Author:
Kotler, Philip
;
Carter, Forrest S.
Artikel dari
Readings in marketing today
, page 408-423
Ten deadly marketing sins : signs and solutions
Author:
Kotler, Philip
Penerbit:
Hoboken, New Jersey:
John Wiley & Sons.
Tahun terbit:
2004
Jenis:
Books
The Marketing of nations : a strategic approach to building national wealth
Author:
Kotler, Philip
;
Jatusripitak, Somkid
;
Maesincee, Suvit
Penerbit:
Free Press
Tahun terbit:
1997
Jenis:
Books
The New Competition
Author:
Kotler, Philip
;
Jatusripitak, Somkid
;
Fahey, Liam
Penerbit:
New Jersey:
Prentice Hall
Tahun terbit:
1985
Jenis:
Books
Think ASEAN! : rethinking marketing toward ASEAN community 2015
Author:
Kotler, Philip
;
Kartajaya, Hermawan
;
Huan, Hooi Den
Penerbit:
Singapore:
McGraw-Hill
Tahun terbit:
2007
Jenis:
Books - Textbook
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