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E-commerce 2016: business, technology, society
Author:
Laudon, Kenneth C.
;
Traver, Carol Guercio
Edisi:
12th ed.
Penerbit:
Boston:
Pearson Education
Tahun terbit:
2016
Jenis:
Books - Textbook
E-commerce 2021-2022 : business, technology, society
Author:
Laudon, Kenneth C.
;
Traver, Carol Guercio
Edisi:
17th ed.
Penerbit:
Harlow:
Pearson Education
Tahun terbit:
2022
Jenis:
Books - E-Book
E-commerce: business, technology, society
Author:
Laudon, Kenneth C.
;
Traver, Carol Guercio
Edisi:
4th ed.
Penerbit:
Upper Saddle River, New Jersey:
Pearson Education
Tahun terbit:
2008
Jenis:
Books - Textbook
E-Loyalty : Your Secret Weapon on The Web
Author:
Reichheld, Frederick F.
;
Schefter, Phil
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 78 no. 4 (2000)
, page 105-114
Electronic Commerce : A Managerial Perspective
Author:
Turban, Efraim
;
King, David R.
;
Lee, Jae
;
Warkentin, Merrill
;
Chung, H. Michael
Penerbit:
Prentice Hall
Tahun terbit:
2002
Jenis:
Books
Email marketing by the numbers : how to use the world's greatest marketing tool to take any organization to the next level
Author:
Bagott, Chris
;
Sales, Ali
Penerbit:
Hoboken, New Jersey:
John Wiley & Sons
Tahun terbit:
2007
Jenis:
Books - Textbook
eMarketing : the essential guide to marketing in a digital world
Author:
Stokes, Rob
;
The Creative Minds of Red & Yellow
Edisi:
6th ed.
Penerbit:
Cape Town:
The Red & Yellow Creative School of Business
Tahun terbit:
2018
Jenis:
Books - E-Book
Everything i know about marketing i learned from google
Author:
Goldman, Aaron
Penerbit:
New York:
Mc Graw Hill
Tahun terbit:
2011
Jenis:
Books
Futurize your enterprise : business strategy in the age of the E-Customer
Author:
Siegel, David
Penerbit:
John Wiley & Sons
Tahun terbit:
1999
Jenis:
Books
Get Inside The Lives of Your Customers
Author:
Seybold, Patricia B.
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 79 no. 5 (2001)
, page 80-91
How to Acquire Customers on The Web
Author:
Hoffman, Donna L.
;
Novak, Thomas P.
Artikel dari
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 78 no. 3 (2000)
, page 179-188
Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertising
Author:
Levin, Aron
Penerbit:
Berkeley:
Apress
Tahun terbit:
2020
Jenis:
Books - E-Book
Integrated advertising, promotion and marketing communications
Author:
Clow, Kenneth E.
;
Baack, Donald
Edisi:
8th ed.
Penerbit:
Harlow:
Pearson Education
Tahun terbit:
2018
Jenis:
Books - E-Book
Integrated Advertising, Promotion, and Marketing Communications
Author:
Clow, Kenneth E.
;
Baack, Donald
Edisi:
+CD-ROM
Penerbit:
Prentice Hall
Tahun terbit:
2002
Jenis:
Books
Integrated advertising, promotion, and marketing communications
Author:
Clow, Kenneth E.
;
Baack, Donald
Edisi:
3rd ed.
Penerbit:
Upper Saddle River, New Jersey:
Pearson Education
Tahun terbit:
2007
Jenis:
Books - Textbook
Internet marketing : strategy, implementation and practice
Author:
Chaffey, Dave
;
Mayer, Richard
;
Johnston, Kevin
;
Ellis-Chadwick, Fiona
Penerbit:
Prentice Hall
Tahun terbit:
2000
Jenis:
Books
Internet marketing : strategy, implementation and practice
Author:
Chaffey, Dave
;
Mayer, Richard
;
Johnston, Kevin
;
Ellis-Chadwick, Fiona
Edisi:
2nd ed.
Penerbit:
Prentice Hall
Tahun terbit:
2003
Jenis:
Books
Internet marketing : strategy, implementation and practice
Author:
Chaffey, Dave
;
Ellis-Chadwick, Fiona
;
Mayer, Richard
;
Johnston, Kevin
Edisi:
3rd ed.
Penerbit:
New York:
Pearson Education
Tahun terbit:
2006
Jenis:
Books - E-Book
Internet marketing research: resources and techniques
Author:
Forrest, Edward
Penerbit:
New York:
McGraw-Hill
Tahun terbit:
1999
Jenis:
Books
Internet Marketing: Solusi Bagi Pengusaha Bermodal Kecil = (Internet Marketing: A solution for Small Scale Enterprenuer)
Author:
Cahyadi, A.
Artikel dari
Journal The Winners vol. 6 no. 1 (2005)
, page 23-32
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