Detail JOURNAL OF CONSUMER PSYCHOLOGY vol. 6 no. 2 (1997) Bibliografi Topik: PSYCHOLOGY Bahasa: (EN )    ISSN: 10577408    Year:: 1997     Penerbit: Lawrence Erlbaum Associates Jenis: Bulletin/Magazine [Lihat daftar eksemplar jurnal JOURNAL OF CONSUMER PSYCHOLOGY] Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ42.2 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Artikel dalam koleksi ini Managing Negative Feedback Effects Associated With Brand Extensions : The Impact of Alternative Branding Strategies, halaman 119-140 How Much Will I Spend ? Factors Affecting Consumers' Estimates of Future Expense, halaman 141-164 Consumer Responses to Rumors : Good News, Bad News, halaman 165-188 Prescriptions for Theory - Driven Social Marketing Research : A Response to Goldberg's Alarms, halaman 189-196 Comment on Social Marketing : Are We Fiddling While Rome Burns ?, halaman 197-201  Edit Artikel Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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