“That’s Completely Obvious... and Important” : Lay Judgments of Social Psychological Findings  

Oleh:

Bond, Charles F., [Jr.] ; Stokes-Zoota, Juli J. ; Richard, F.D.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 27 no. 4 (2001), page 497-505.
Topik: PSYCHOLOGICAL; lay judgments; social psychological
Fulltext: 497PSPB274.pdf (73.2KB)

Isi artikel

Many social psychologists believe that if research results are obvious, they are unimportant and uninteresting. The current study evaluated lay perceptions of social psychological research findings. Results from three studies reveal differences between lay evaluations of research and scientific evaluations. In Study 1, students with no prior exposure to social psychology judge the most obvious research findings to be the most important. In Study 2, students can predict findings, and the most predictable findings are judged most important. In Study 3, students judge the most obvious findings to be most important to establish with research. Results address the accuracy of lay judgements of research, judgemental strategies, and the process by which social psychologists select research topics.

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