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Stakeholder Legitimacy Management and the Qualified Good Neighbor: The Case of Nova Nada and JDI
Bibliografi
Author:
Driscoll, Cathy
;
Crombie, Annie
(Co-Author)
Bahasa:
(EN )
Penerbit:
Unika Atma Jaya
Tahun Terbit:
2006
Jenis:
Article
Fulltext:
442BdS404.pdf
(115.0KB;
0 download
)
Abstract
This article focuses on the company-stakeholder relationship between a large pulp and paper company and a small monastery and nature retreat center. The literature on stakeholder management and organizational legitimacy provides a theoretical foundation. The analysis demonstrates how organizational power and legitimacy can influence stakeholder legitimacy. The authors illustrate the ways that a company can manage the legitimacy of stakeholders through the use of political language and symbolic activity. The results contribute to a better understanding of stakeholder identification, salience, and the different contexts of legitimacy in the company-stakeholder relationship. Implications for stakeholder research and practice are also discussed.
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