Forethought : The Curse of Knowledge  

Oleh:

Heath, Chip ; Heath, Dan

Jenis: Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi: Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 84 no. 12 (Des. 2006), page 20-34.
Topik: KNOWLEDGE; communication in organizations; communication strategy; knowledge management

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Perpustakaan Pusat (Semanggi) Nomor Panggil: HH10.32 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Impenetrable strategy statements can't unite employees behind an organization's goals, but concrete language and stories can.

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