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Multiproduct Nonlinear Pricing With Multiple Taste Characteristics
Oleh:
Sibley, David S.
;
Srinagesh, Padmanabhan
Jenis:
Article from Bulletin/Magazine
Dalam koleksi:
The Rand Journal of Economics vol. 28 no. 4 (1997)
,
page 684-707.
Topik:
product
;
multiproduct
;
non linear pricing
;
multi taste characteristics
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
RR10.1
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
We analyze optimal multi product non linear prices in the case where consumer tasters are characterized by more than one taste parameter. We present conditions under which the optimal non linear price schedule can be computed by finding optimal price schedules separately for each market. If so, they are unbundled : if not, they are bundled. Bundling is weakly superior to unbundling and is strictly superior when a condition that we term uniform ordering of demand curves is weakly violated. With uniform ordering of demand curves, multiproduct non linear prices have the same features as single - product ones. Without this condition it is easy to construct examples that contradict some well - known results form the standard literature in mechanism design.
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