In The Privacy of Their Own Homes : Using the Internet to Assess Racial Bias  

Oleh:

Baron, Robert S. ; Garcia, Diane M. ; Garcia, Daniel J. ; Evans, David C.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 29 no. 2 (2003), page 273-284.
Topik: RACISM; social desirability distortion; controlled processes; internet research; reverse racism
Fulltext: 273PSPB292.pdf (124.31KB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: PP45.13 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

Recent studies suggest that research participants show reduced distortion of their taboo attitudes and behaviours when they take part in Internet - based procedures from outside the laboratory. We explored whether such procedures would reduce distortion in the assessment of racial bias. In Study 1, White participants who completed the study in the laboratory evaluated Black targets more favorably than White targets. This unexpected "outgroup-favoring" pattern occurred in both pencil -and - paper and Internet versions of the study, showing that modality did not produce it; but when participants worked outside the laboratory via the Internet, this pattern disappeared. Study 2 replicated the above findings and further indicated that the reduced distortion in Internet - based studies was due to the removal of the experimenter rather than removing the participants from the laboratory environment. The implications of these findings for the study of controlled processes of prejudice and the nature of Internet - based social communication are discussed.

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