Decision Processes and Use of Decision Aids : Comparing Two Closely Related Nations in East Asia  

Oleh:

Spires, Eric E. ; Sueyoshi, Toshiyuki ; Chu, P. C. ; C. K. Farn

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Cross-Cultural Psychology (http://journals.sagepub.com/home/jcca) vol. 36 no. 3 (May 2005), page 304-320.
Topik: KEPUTUSAN; cross - cultural differences; decision making; decision processes; information display boards
Fulltext: 304.pdf (163.83KB)

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Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ86.13 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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The authors report the results of a controlled laboratory experiment comparing the decision processes of participants from taiwan and japan. These two nations have very close geographical, cultural, historical, and economic ties. The results show that decision proceses of taiwanese differed from those of japanese. Specifically, decision processes daopted by taiwanese participants were more consistent with compensantory processes than were those adopted by japanese participants. The authors identify cultural factors that may explain the differences. These results demonstrate the danger of generalizing decision theories across national boundaries, even when the nations are seemingly closely related. The results also indicate that the differences in decision processes among nations cannot easily be characterized as east versus west.

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