Creating vibrant channel network  

Oleh:

Vaidyanathan, S

Jenis: Article from Proceeding
Dalam koleksi: ANQ Congress 19-22 October 2010 New Delhi, page 1-10.
Topik: Channel Partners; Customer Prosperity; Mahindra Sales System (MSS); Dealer Human Resource Management System (DHRMS); Instant Digital Enquiry Access (IDEA)
Fulltext: S_Vaidyanathan_M&M_Ltd_Creating_Vibrant_Channel_version3.pdf (196.44KB)

Isi artikel

M&M created its vision of global leadership and subsequently in view of MNC players entering Indian markets; goal for domestic market dominance was established. This demanded for focused approach on Channel Development so as to ensure Market Coverage and Performance. Thus Systematic Channel Development is envisaged through, New Dealer Nurturing, Systems and Capability Building Measures across Dealer Team, Monitoring of Channel Performance, Reward and Recognize Measures along with Relationship Building.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali