The Whitewashing Effect: Using Racial Contact to Signal Trustworthiness and Competence  

Oleh:

Macchia, Stephen T. La ; Louis, Winnifred R. ; Hornsey, Matthew J. ; Thai, Michael ; Barlow, Fiona Kate

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 42 no. 1 (Jan. 2016), page 118-129.
Topik: intergroup contact; self-presentation; race; prejudice; stigma
Fulltext: PP4511842012016.pdf (836.44KB)

Isi artikel

The present research examines whether people use racial contact to signal positive and negative social attributes. In two experiments, participants were instructed to fake good (trustworthy/competent) or fake bad (untrustworthy/incompetent) when reporting their amount of contact with a range of different racial groups. In Experiment 1 (N = 364), participants faking good reported significantly more contact with White Americans than with non-White Americans, whereas participants faking bad did not. In Experiment 2 (N = 1,056), this pattern was replicated and was found to be particularly pronounced among those with stronger pro-White bias. These findings suggest that individuals may use racial contact as a social signal, effectively “whitewashing” their apparent contact and friendships when trying to present positively.

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