Toward an Understanding of the Relationship Between Accounts and Action  

Oleh:

Jerolmack, Colin

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Sociological Methods & Research (SMR) vol. 43 no. 02 (May 2014), page 236-247.
Topik: Attitudes Predict Behaviors; Self-Reports of Behavior; Beyond Sociology

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Perpustakaan PKPM Nomor Panggil: S28 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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We appreciate the time and thought that Karen Cerulo, Paul DiMaggio, Doug Maynard, and Stephen Vaisey put into critiquing our article. It is the greatest honor to have one’s work seriously engaged, and this is exactly what our critics have done; for this, we thank them. Taken together, their articles shed greater light on a range of methodological issues that ought to concern every scholar interested in social action. They also help us identify a suite of research strategies that sociologists can use to avoid the attitudinal fallacy. Rather than pursue a point-by-point rebuttal to all four critics, we delve deeper into our argument by concentrating our response on three central points raised in this symposium: (1) While we acknowledge that there are occasions when reported attitudes are correlated with situated behavior, it is our contention that correlations are never high enough to presume equivalence (this presumption is the attitudinal fallacy) and that sociologists have only a rudimentary understanding of the conditions under which they can expect correspondence or divergence; (2) Similarly, sociologists routinely surmise that self-reported behavior is, more or less, an accurate stand-in for actual behavior, glossing the problematic of the fallibility of accounts—we call this the accounting fallacy; and (3) The attitudinal fallacy has been and continues to be a central problem in a variety of social science disciplines, and scholars have converged on the same core solution that we propose in our article: direct observation of behavior and an appreciation for the situational determinants of action.

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