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4 Ways to Reinvent Service Delivery
Oleh:
Teisberg, Elizabeth
;
Ramdas, Kamalini
;
Tucker, Amy L.
Jenis:
Article from Bulletin/Magazine - ilmiah internasional
Dalam koleksi:
Harvard Business Review bisa di lihat di link (http://web.b.ebscohost.com/ehost/command/detail?sid=f227f0b4-7315-44a4-a7f7-a7cd8cbad80b%40sessionmgr114&vid=12&hid=105&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=bth&jid=HBR) vol. 90 no. 12 (Dec. 2012)
,
page 98-106.
Topik:
Business Management
;
Service Delivery
;
Innovations
;
Product Manufacturing
Ketersediaan
Perpustakaan Pusat (Semanggi)
Nomor Panggil:
HH10.46
Non-tandon:
1 (dapat dipinjam: 0)
Tandon:
tidak ada
Lihat Detail Induk
Isi artikel
Unlike innovations in product manufacturing, those that radically redefine the delivery of a service are relatively rare. Service redefinition requires deep insight into how to meet clients’ needs. And because it is not generally driven by disruptive technologies, which often force people to confront basic assumptions, organizations struggle to overcome the mentality of “that’s not how we do it” and “our clients don’t expect that.” But as Club Red and other service providers are finding—as manufacturers did with lean production methods—these innovations can create tremendous value for them and for their customers. The challenge is to give managers a systematic way to question basic assumptions about how a service is defined and delivered and to see the opportunity to achieve dramatically better results.
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