Detail Self-congruence theory : factors affecting brand loyalty in fast-moving consumer goods industry Bibliografi Author: Aini, Nurul ; Ferdinand, Augusty Tae Topik: Brand loyalty; customer engagement; self-congruence theory Bahasa: (EN )     Penerbit: Universitas Muhammadiyah Malang     Tempat Terbit: Malang    Tahun Terbit: 2022     Jenis: Article - diterbitkan di jurnal ilmiah internasional Fulltext: Self-congruence theory.pdf (445.91KB; 1 download) Abstract Article from Jurnal Inovasi Ekonomi Vol. 07 No. 01 April 2022 Pages: 01-12 Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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