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Decision Making Bought Stock Reviewed From Behavior and Consumer Motivation (article of International Journal of Contemporary Applied Researches Vol. 6, No. 7, July 2019)
Bibliografi
Author:
Aba, Fransiskus Xaverius Lara
;
Gunawan, Santoso
;
Silalahi, Engelbertha E.
Topik:
Decision Making
;
Stock Buying
;
Behavior
;
Consumer Motivation
;
JABFUNG-FEB-EES-2020-04
Bahasa:
(EN )
Penerbit:
International Journal of Contemporary Applied Researches (IJCAR)
Tahun Terbit:
2019
Jenis:
Article - diterbitkan di jurnal ilmiah internasional
Fulltext:
04-Decicion Making Bought.pdf
(146.32KB;
3 download
)
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Abstract
In this article that will be discussed is the investor's decision to buy a stock that uses consumer behavior and motivation in buying an item, but special discussion times into the purchase of stock units as a means of investment. The main principle in trading is that capital markets are always efficient. This principle is also known as: "Market Action Discounts Everything." All things that affect market movements, both corporate fundamentals, politics, natural disasters, and psychological factors of market participants, have been reflected in the movement of stock prices. In this principle, all matters relating to the market, both rational and irrational, will affect stock prices. This principle puts stock prices above everything else. In addition to Technical Analysis, investors can also use the Fundamental Analysis approach that uses financial statement data as a basis for calculating the fairness of the price of a stock. Fundamental Analysis can also be combined with Technical Analysis by investors in making decisions to buy a stock or even more than two shares to form a stock portfolio.
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