An Internet with Chinese Characteristics  

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Jenis: Article from Bulletin/Magazine
Dalam koleksi: The Economist (http://search.proquest.com/) vol. 400 no. 8744 (Jul. 2011), page 51-52.
Topik: International; Internet; Business Growth; Retailing Industry; Consumer Behavior

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Perpustakaan Pusat (Semanggi) Nomor Panggil: EE29.67 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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The Chinese internet. It is growing by leaps and bounds, as ever more people log on from phones, homes or offices, or in huge internet cafes. The China Internet Network Information Centre reckons that the online population, already the world's biggest, has risen by 6% to 485m this year. And almost two-thirds of people are not yet online. Just as striking, as the country's internet grows larger it also grows more distinctly Chinese. The beauty of the internet is that it easily adapts to local conditions, says Paul Zwillenberg of the Boston Consulting Group (BCG). The Chinese internet is the best example of the argument that, far from creating uniformity, the global network is shaped by local forces. Those forces can be divided into four: the demands of Chinese consumers; the attitudes of Chinese entrepreneurs; China's offline economic development; and the role of the state.

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