Detail Appeals to image and claims about quality: understanding the psychology of adverstising   Oleh:  Synder, Mark ; DeBono, Kenneth G. Jenis: Article from Books - Textbook Dalam koleksi: Attitudes, key readings: their structure, function, and consequences, page 231-242. Topik: Attitude (Psychology); Social psychology Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: 152.422 ATT Non-tandon: 3 (dapat dipinjam: 1) Tandon: 1    Reserve Lihat Detail Induk Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Kembali

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