Two Standards: One for the Media and One for the School  

Oleh:

Kristiansen, Tore

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Language Awareness (Full Text) vol. 10 no. 1 (2001), page 9-24.
Fulltext: 10.1.9-24.pdf (311.35KB)

Isi artikel

This paper argues that young Danes are in the process of changing the notion of Standard Danish, partlyby ‘moving’ it in the direction of what used to be perceivedas ‘low’ Copenhagen speech, partly by ‘splitting’ it in two. Verbal guise data gathered in the town of Næstved not far from Copenhagen in 1989 indicated that ‘low’ Copenhagen featureswere far from aliento young Næstveders’ representationsof StandardDanish. Furthermore, the upgrading of speakers with such featureswas found to be stronger on ‘dynamism’ traits than on ‘superiority’ traits.A replication of the study in 1998 showed that the notion of Standard Danish continues to move in the direction of ‘low’ Copenhagen speech, and also that considerations of ‘dynamism’ and ‘superiority’ continue to play a decisive role inyoungNæstveders’ attitudinal relationshipto the phonetic variationin Copenhagen speech.The paper suggests that the evaluativedistinction between ‘dynamism’ and ‘superiority’ reflects different notions of ‘excellence’ within traditional public institutions like school and business, on the one hand, and the modern media, on the other.

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