Analisis Sikap Responden Terhadap Website Youtube  

Oleh:

Vania, Elisabeth ; Hidayat, Herlin

Jenis: Article from Journal - ilmiah nasional - tidak terakreditasi DIKTI - atma jaya
Dalam koleksi: Telaah Manajemen: Jurnal Riset & Konsep Manajemen vol. 5 no. 2 (Nov. 2010), page 114-126.
Topik: Sespondent's Attitude; Attributes; Website; User.
Fulltext: 114-126.pdf (11.0MB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: TT32.3 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada	Lihat Detail Induk
Perpustakaan PKPM Nomor Panggil: T39 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada	Lihat Detail Induk

Isi artikel

Lately, the video site market increases rapidly. To create a good image as a website for user, it is very important for webmasters to understand their user's attitude towards their website. In this study You Tube was chosen to be the object of research by distributing 143 questionnaires in YouTube's message service. The result of this study showed that respondent's attitude towards YouTube in 'fun' and 'user's re-visit to YouTube' attribute is very good but has bad attitude in 'flashy' and 'convenience in building relationship with YouTube Company' attribute. Respondents overall attitude towards YouTube is good.

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