Entrepreneurial Actions dan Kinerja Bisnis: Studi Sudi Empiris UKM Industri Warung Makan di Wilayah Kecamatan Depok Yogyakarta  

Oleh:

Kurniawan, Ch. Heni ; Budisantosa, A. Totok

Jenis: Article from Journal - ilmiah nasional
Dalam koleksi: Modus Jurnal Ekonomi dan Bisnis vol. 21 no. 1 (Mar. 2009), page 58-72.
Topik: Entrepreneurial Actions; Small Scale Industries; Business Performance
Fulltext: Entrepreneurial Actions dan Kinerja Bisnis Studi Sudi Empiris UKM Industri Warung Makan di Wilayah Kecamatan Depok Yogyakarta.pdf (11.84MB)

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Perpustakaan Pusat (Semanggi) Nomor Panggil: MM57.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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This study attempts to justify whether entrepreneurial actions the ability of small scale industries (home industries) in increasing their business performance. Those factors defined in this study are: 1) capacity to innovative 2) capacity to construct future planning and 3) the willing and courage to bare risk. A survey was taken at Depok, Yogyakarta, involving a sample of cottage restaurants. Statistical tests were applied using the Ordinary Least Square (OLS) Multiple Regression. Empirical evidence show that entrepreneurial actions focused on the development of cottage restaurants should be oriented on innovation of supplying product/service.(Upload Full-Text_Ali_Desember 2023)

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