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Issue Involvement and Low- Versus High-Power Style as Related to Attitude Change in Sex-Role Egalitarianism.
Oleh:
Siero, Frans W.
;
Blanton, Hart
;
Buunk, Abraham P.
Jenis:
Article from Journal - ilmiah internasional
Dalam koleksi:
Journal of Language and Social Psychology (Full Text) vol. 24 no. 4 (2005)
,
page 412-420.
Topik:
attitude change
;
sex roles
;
involvement
;
low- versus high-power style
;
persuasion
Fulltext:
412.pdf
(80.4KB)
Isi artikel
In a pretest-posttest design, subscribers to women’s magazines were mailed a high- versus low-power message arguing a radical feminist view. Uninvolved women changed their opinions more after the high-power-style message, and involved women more after the low-power-style message.
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