Differences in research ethics judgments between male and female marketing professionals  

Oleh:

Akaah, Ishmael P.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Journal of Business Ethics vol. 8 no. 5 (May 1989), page 375.
Topik: Research Ethics Judgments; Male; Female; Marketing Professionals

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: BB27.10 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

With the unprecedented increase in the number of females holding executive positions in business, there has arisen interest in issues pertaining to the role of women in business organizations, including that of male female differences in ethical attitudes/behavior. To add to the research evidence on the issue, this paper examines differences in research ethics judgments between male and female marketing professionals. The results indicate that female marketing professionals evince higher research ethics judgments than their male counterparts.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali