Detail The new marketing: transforming the corporate future Bibliografi Author: McDonald, Malcolm ; Wilson, Hugh Topik: Customer Relationship Management (CRM); Marketing Strategy; Market Definition; Market Segmentation; Analytical CRM Bahasa: (EN )    ISBN: 0 7506 5387 6     Penerbit: Elsevier Science     Tempat Terbit: Oxford    Tahun Terbit: 2002     Jenis: Books - E-Book Fulltext: 10 The New Marketing.pdf (6.22MB; 11 download) Abstract This book isn’t just for organizations struggling to understand the postmodern consumer. It is a book which is equally valid for business-to-business marketing. But it does need to be read most carefully, as it is not a trivial, gimmicky book. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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