Detail Understanding digital marketing : marketing strategies for engaging the digital generation Bibliografi Author: Ryan, Damian ; Jones, Calvin Topik: Internet marketing; Social media; Strategic planning; Marketing; Management Bahasa: (EN )    ISBN: 978-0-7494-5389-3     Penerbit: Kogan Page Limited     Tempat Terbit: London    Tahun Terbit: 2009     Jenis: Books - E-Book Fulltext: Understanding Digital Marketing.pdf (1.67MB; 72 download) Abstract This book will: help you and your business to choose online advertising and marketing channels that will get your ideas, products and services to a massive and ever-expanding market; give you that elusive competitive edge that will keep you ahead of the pack; future-proof your business by helping you to understand the origins of digital marketing and the trends that are shaping its future; give you a concept of the scale of the online marketplace, the unfolding opportunities and the digital service providers who will help your business to capitalize on them; provide practical, real-world examples of digital marketing successes – including leading brands that have become household names in a relatively short space of time; offer insight through interviews, analysis and contributions from digital marketing experts; ultimately, give you the tools you need to harness the power of the internet to take your business wherever you want it to go. Opini Anda Klik untuk menuliskan opini Anda tentang koleksi ini! Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

Copyright © 2006, 2007 Unika Atma Jaya, all rights reserved