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JurnalJournal of Marketing Education vol. 19 no. 2 (Aug. 1997)
Bibliografi
Bahasa: (EN )    Year:: 1997    Bulan: 08    Edisi: Softcopy    
Penerbit: SAGE Publications
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing Education]
Artikel dalam koleksi ini
  1. A Customer Analysis Course For The Marketing Curriculum, halaman 2-15
  2. A Gap Analysis Of Professional And Academic Perceptions Of The Importance Of International Marketing Curriculum Content And Research Areas, halaman 16-25
  3. Effective Pedagogy For Student-Team Projects, halaman 26-42
  4. Student-Generated Exams: Testing And Learning, halaman 43-53
  5. Antecedents Of Student Attitudes Toward Computers, halaman 54-65
  6. Marketing Education On The Internet: A World Wide Web Based Introductory Marketing Course Design For The Virtual-U Project In Distance Education At Simon Fraser University, halaman 56-65

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