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JurnalJournal of Marketing Education vol. 21 no. 2 (Aug. 1999)
Bibliografi
Bahasa: (EN )    Year:: 1999    Bulan: 08    Edisi: Softcopy    
Penerbit: SAGE Publications
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing Education]
Artikel dalam koleksi ini
  1. But That’s Not Fair! An Exploratory Study Of Student Perceptions Of Instructor Fairness, halaman 84-96
  2. Interactive Distance Learning: Impact On Student Course Evaluations, halaman 97-105
  3. Undergraduate Marketing Students, Group Projects, And Teamwork: The Good, The Bad, And The Ugly?, halaman 106-117
  4. Guaranteeing Student Satisfaction: An Exercise In Treating Students As Customers, halaman 118-130
  5. Introducing Quality Function Deployment In The Marketing Classroom, halaman 131-137
  6. A Customer Service Course: Bringing Marketing And Logistics Together, halaman 138-145
  7. Scenario Planning: A New Approach To Teaching Marketing Strategy, halaman 146-155

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