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Journal of Marketing Education vol. 25 no. 1 (Apr. 2003)
Bibliografi
Bahasa:
(EN )
Year::
2003
Bulan:
04
Edisi:
Softcopy
Penerbit:
SAGE Publications
Jenis:
Journal - ilmiah internasional
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Journal of Marketing Education
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Artikel dalam koleksi ini
Perceived Characteristics And Abilities Of An Effective Marketing Department Head
, halaman 5-15
Applying E-Marketing Strategies To Online Distance Learning
, halaman 16-30
Assessing Learning Outcomes: A Comparison Of Multiple-Choice And Short-Answer Questions In A Marketing Context
, halaman 31-36
Does It Matter If I Hate Teamwork? What Impacts Student Attitudes Toward Teamwork
, halaman 37-45
Instructor, Student, And Employer Perceptions On Preparing Marketing Students For Changing Business Landscapes
, halaman 46-56
Integrating Communications Skills Into The Marketing Curriculum: A Case Study
, halaman 57-70
Mastering The Art Of Teaching: Pursuing Excellence In A New Millennium
, halaman 71-78
What Do They Know? Integrating The Core Concept Of Customer Value Into The Undergraduate Marketing Curriculum And Its Assessment
, halaman 79-89
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