| The company has always been putting 'customers first' in their business. As a result and company has been able to build a strong brand image among public. The business has grown steadily and continously in Jakarta and surroundings. The company's strong brand image has made the management confident to extend the business by opening counters in Bandung. Before doing the investment plan, analysing the feasibility sensitivity of the investment has to be done first, to know if the project is feasible to be done or not. The analysis will use the data of the laundry volume from the previous years in Bandung as well as its operational expenses and financial data. The source of the data comes from PT X. Such as data will then be used to forecast the expected laundry volume for the next five years (2010 - 2014) by using the average growth rate of laundry volume as well as the operational expenses from the previous year. The result will the be used to estimate the free cash flow for the next five years (2010 - 2014). Then calculate the cost of capital as the discount rate which will then be used to calculate the Payback Period, Net Present Value and the Internal Rate of Return. Sensitivity analysis to know how sensitive the investment planning instead of the change of cost capital, sales and operational cost. And also to know the probability of the feasibility. It is threfore concluded that based on the estimated laundry volume, by the average growth of laundry volume, the payback period is 3.59 years, net present value is Rp. 665,372,086 and internal rate of return is 19.01%, so the investment planning is feasible eventhough there are changes in cost of capital, sales and operational cost to be done and it has probability 70.54% |