Detail Journal of Marketing (EBSCO) vol. 72 no. 2 (Mar. 2008) Bibliografi Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION Bahasa: (EN )    ISSN: 0022-2429    Year:: 2008    Bulan: 03    Edisi: Mar 2008     Penerbit: American Marketing Association Jenis: Journal - ilmiah internasional [Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)] Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ94.13 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Artikel dalam koleksi ini Customer Equity: An Integral Part of Financial Reporting, halaman 1-14 Demand-Based Pricing Versus Past-Price Dependence: A Cost-Benefit Analysis, halaman 15-27 Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction, halaman 28-45 Convergent Products: What Functionalities Add More Value to the Base?, halaman 46-62 Supply Chain Contagion , halaman 63-79 Trust at Different Organizational Levels, halaman 80-98 Determinants of Perceived Web Site Interactivity, halaman 99-113 Innovation's Effect on Firms Value and Risk: Insights from Consumer Packaged Goods, halaman 114-132 Configurations of Marketing and Sales: A Taxonomy, halaman 133-154  Edit Artikel Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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