Mortality Salience Increases Adherence to Salient Norms and Values  

Oleh:

Gailliot, Matthew T. ; Stillman, Tyler F. ; Schmeichel, Brandon J. ; Maner, Jon K. ; Plant, E. Ashby

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 34 no. 7 (Jul. 2008), page 993-1003.
Topik: Mortality Salience; Prejudice; Helping; Social Norms
Fulltext: 993.pdf (210.59KB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: PP45.35 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

Four studies indicate that mortality salience increases adherence to social norms and values, but only when cultural norms and values are salient. In Study 1, mortality salience coupled with a reminder about cultural values of egalitarianism reduced prejudice toward Blacks among non-Black participants. In Studies 2 through 4, a mortality salience induction (e.g., walking through a cemetery) increased self-reported and actual helping behavior only when the cultural value of helping was salient. These results suggest that people may adhere to norms and values so as to manage awareness of death.

Opini Anda

Klik untuk menuliskan opini Anda tentang koleksi ini!

Kembali