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Detail
JurnalJournal of Marketing (EBSCO) vol. 69 no. 2 (Apr. 2005)
Bibliografi
Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION
Bahasa: (EN )    ISSN: 0022-2429    Year:: 2005    Bulan: 4    
Penerbit: American Marketing Association
Jenis: Journal - ilmiah internasional
[Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)]
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: JJ94.8
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
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Artikel dalam koleksi ini
  1. Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research, halaman 1-14
  2. Product Development Resources and The Scope of The Firm, halaman 15-23
  3. Market Orientation : a Meta-Analytic Review and Assessment of Its Antecedents and Impact on Performance, halaman 24-41
  4. The Effects of Strategic Orientations on Technology and Market-Based Breakthrough Innovations, halaman 42-60
  5. Choosing Among Alternative Service Delivery Modes : an Investigation of Customer Trial of Self-Service Technology, halaman 61-83
  6. Do Satisfied Customers Really Pay More? a Study of The Relationship Between Customer Satisfaction and Willingness to Pay, halaman 84-96
  7. Repeat Purchasing of New Automobiles by Older Consumers : Empirical Evidence and Interpretations, halaman 97-113
  8. The Effect of Expiration Dates and Perceived Risk on Purchasing Behavior in Grocery Store Perishable Categories, halaman 114-129
  9. Conflicts in The Wrk-Fmily Interface : Links to Job S tress, Customer Service, Employee Performance, and Customer Purchase Intent, halaman 130

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