Detail Journal of Marketing (EBSCO) vol. 65 no. 2 (2001) Bibliografi Topik: CORPORATE ENVIRONTMENTALISM; CONSUMERS' RELATIONSHIP; CITATION ANALYSIS; RELATIONSHIP MARKETING; PRODUCT FUNCTIONALITY; PRODUCT JUDGMENTS; MARKETING; EKONOMIC; ADOLESCENTS; ANTISMOKING ADVERTISMENTS; FOOD CHOICES; HAPTIC INFORMATION Bahasa: (EN )    ISSN: 0022-2429    Year:: 2001     Penerbit: American Marketing Association Jenis: Journal - ilmiah internasional [Lihat daftar eksemplar jurnal Journal of Marketing (EBSCO)] Ketersediaan Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ94.2 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada     Lihat Detail Induk Artikel dalam koleksi ini The Acquisition and Utilization of Information in New Product Alliance : A Strenght-of-Ties Perspective, halaman 1-18 Cross-Unit Competition for A Market Charter : The Enduring Influence of Structure, halaman 19-34 The Effect of Reward Structures on The Performance of Cross-Functional Product Development Teams, halaman 35-53 Choice of Supplier in Embedded Markets : Relationship and Marketing Program Effects, halaman 54-66 Building Organizational Capabilities for Managing Economic Crisis : The Role of Market Orientation and Strategic Flexibility, halaman 67-80 The Chain of Effects from Brand Trust and Brand Affect to Brand Performance : The Role of Brand Loyalty, halaman 81-93  Edit Artikel Lihat Sejarah Pengadaan  Konversi Metadata   Kembali

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