Analisis Strategi Usaha Kecil untuk Menciptakan Posisi Tawar Menawar  

Oleh:

Siregar, Hellyana

Jenis: Article from Journal - ilmiah nasional
Dalam koleksi: Jurnal Ekonomi: Analisis ilmiah ekonomi, manajemen, keuangan dan akuntansi vol. XV no. 40 (Nov. 2005), page 140-147.
Topik: Strategi Usaha Kecil

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: JJ140 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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This study shows the small firms strategyc position. The bargaining positioning and the contribution to national economy of small firms are very weak and low. This paper will explains how the small firms to create bargaining position and increase in contribution to the national economy? There are many small firms in Indonesia but the GDP by the firm and woker are very low. To increase the bargaining positioning and contribution to the national economy, the small firms must take step consolidation by equity. Consolidation by cash is meant the new firm buy the small firms equity by cash and identity of the old firms is vanished. Consolidation by equity is meant the new firm buy the small firms equity and register stock of each and every small firms in new firm. Consolidation by cash and equity can creates the synergy or economic value that demonstratives by revenue, market advantage, strategy benefit, market power, decrease in cost, economies of scale, resources complementary, integration, and management efficient. Furthermore, consolidation by equity within form cooperation also creates the social and economic value. The social value within form cooperation is education, training, and democracy. The other of economic value within form cooperation is oncrease in credit, GDP by the firm and worker, labour, and changing the small firms become to medium firms or big firms. The change of small firms become to medium firms will increase in share to the national economy as capital and labor productivity. This is the macroeconomic prespective from the consolidation of small firms. this strategy will increase in comparative advantage and realize the potential of small firms. Furthermore, this strategy also can rely on three sources of comparative advantage, that is resource based, skill based, and knowledge based.

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