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BukuAdvertising & IMC : principles & practice  
Author: Moriarty, Sandra; Mitchell, Nancy; Wood, Charles; Wells, William
Edisi: 11th ed.     Penerbit: New York: Pearson Education     Tahun terbit: 2019     Jenis: Books - E-Book
BukuAdvertising : principles and practice  
Author: Wells, William; Burnett, John; Moriarty, Sandra
Edisi: 3rd ed.     Penerbit: New Jersey: Prentice Hall     Tahun terbit: 1995     Jenis: Books
BukuAdvertising: Principles and Practice  
Author: Wells, William; Burnett, John; Moriarty, Sandra
Edisi: 6th ed.     Penerbit: New Jersey: Prentice Hall     Tahun terbit: 2003     Jenis: Books
BukuAdvertising: principles & practice  
Author: Moriarty, Sandra; Mitchell, Nancy; Wells, William
Edisi: 8th ed.     Penerbit: Upper Saddle River, New Jersey: Pearson Education     Tahun terbit: 2009     Jenis: Books - Textbook
BukuDriving brand value: using integrated marketing to manage profitable stakeholder relationships  
Author: Duncan, Tom; Moriarty, Sandra
Penerbit: New York: McGraw-Hill     Tahun terbit: 1997     Jenis: Books - Textbook
BukuHandbook of visual communication : theory, methods, and media  
Author: Smith, Ken (Editor); Moriarty, Sandra (Editor); Barbatsis, Gretchen (Editor); Kenney, Keith (Editor)
Penerbit: Mahwah, New Jersey: Lawrence Erlbaum Associates     Tahun terbit: 2005     Jenis: Books - E-Book
BukuIntroduction to marketing communication: an integrated approach  
Author: Burnett, John; Moriarty, Sandra
Penerbit: Upper Saddle River, New Jersey: Prentice-Hall     Tahun terbit: 1998     Jenis: Books - Textbook
BukuMarketing  
Author: Keegan, Warren J.; Moriarty, Sandra E.; Duncan, Thomas R.
Edisi: ed. 2     Penerbit: New Jersey: Prentice Hall     Tahun terbit: 1995     Jenis: Books

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