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BukuIntegrated Advertising, Promotion, and Marketing Communications  
Author: Clow, Kenneth E.; Baack, Donald
Edisi: +CD-ROM     Penerbit: Prentice Hall     Tahun terbit: 2002     Jenis: Books
BukuIntegrated marketing communications in advertising and promotion  
Author: Shimp, Terence A.
Edisi: 7th ed.     Penerbit: Singapore: Thomson Learning     Tahun terbit: 2007     Jenis: Books - Textbook
BukuIntegrated marketing communications in advertising and promotion  
Author: Shimp, Terence A.
Edisi: 8th ed.     Penerbit: Australia: South-Western     Tahun terbit: 2010     Jenis: Books - Textbook
BukuIntegrated marketing communications  
Author: Chitty, William; Barker, Nigel; Shimp, Terence A.
Penerbit: Singapore: Thomson     Tahun terbit: 2005     Jenis: Books - Textbook
BukuIntegrated marketing communications  
Author: Schultz, Don E.; Tannenbaum, Stanley I.; Lauterborn, Robert F.
Penerbit: Lincolnwood, Ill.: NTC Business Books     Tahun terbit: 1993     Jenis: Books - Textbook
BukuIntegrated marketing communications: strategic planning perspectives  
Author: Tuckwell, Keith J.
Edisi: 5th ed.     Penerbit: Ontario: Pearson Canada Inc     Tahun terbit: 2018     Jenis: Books - Textbook
BukuIntegrated marketing communications : a global brand-driven approach  
Author: Kitchen, Philip J.; Tourky, Marwa E.
Penerbit: Switzerland: Palgrave Macmillan     Tahun terbit: 2022     Jenis: Books - E-Book
BukuIntroduction to marketing communication: an integrated approach  
Author: Burnett, John; Moriarty, Sandra
Penerbit: Upper Saddle River, New Jersey: Prentice-Hall     Tahun terbit: 1998     Jenis: Books - Textbook
BukuMarketing communications management : concepts and theories, cases and practices  
Author: Copley, Paul A.
Penerbit: Amsterdam: Elsevier     Tahun terbit: 2004     Jenis: Books - Textbook
BukuMarketing communications : an integrated approach  
Author: Smith, Paul; Taylor, Jonathan
Edisi: 4th ed.     Penerbit: London: Kogan Page Limited     Tahun terbit: 2004     Jenis: Books
BukuMarketing communications in tourism and hospitality: concepts, strategies and cases  
Author: McCabe, Scott
Penerbit: Oxford: Butterworth-Heinemann     Tahun terbit: 2009     Jenis: Books - Textbook
BukuMarketing communications : engagements, strategies and practice  
Author: Fill, Chris
Edisi: 4th ed.     Penerbit: Harlow: Pearson Education     Tahun terbit: 2006     Jenis: Books
BukuMarketing communications : integrating offline and online with social media  
Author: Smith, Paul R.; Zook, Ze
Edisi: 5th ed.     Penerbit: London: Kogan Page Limited     Tahun terbit: 2011     Jenis: Books - Textbook
BukuMarketing communications : integrating offline and online with social media  
Author: Smith, Paul R.; Zook, Ze
Edisi: 5th ed.     Penerbit: London: Kogan Page Limited     Tahun terbit: 2011     Jenis: Books - Textbook
BukuMarketing communications : frameworks, theories and applications  
Author: Fill, Chris
Penerbit: London: Prentice Hall     Tahun terbit: 1995     Jenis: Books
BukuMarketing communications: offline and online integration, engagement and analytics  
Author: Smith, P.R.; Zook, Ze
Edisi: 6th ed.     Penerbit: London: KoganPage     Tahun terbit: 2016     Jenis: Books - Textbook
BukuMarketing communications : integrating online and offline, customer engagement and digital technologies  
Author: Smith, PR; Zook, Ze
Edisi: 7th ed.     Penerbit: London: Kogan Page Limited     Tahun terbit: 2020     Jenis: Books - E-Book

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