Strategi Perencanaan Pengembangan Pariwisata Kantor Pariwisata Kabupaten Klaten  

Oleh:

Setyowati, Kristina

Jenis: Article from Journal - ilmiah nasional
Dalam koleksi: Spirit Publik: Jurnal Ilmu Administrasi vol. 3 no. 1 (Apr. 2007), page 25-34.
Topik: Analysis SWOT; Issue Strategy; Strategy Planning; Tourism

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: SS50.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

The purpose of this research is to analyze the strategic plan of Klaten Tourism Office in developing tourism. This study employed descriptive qualitatve approach. The primary data was received from all managers (top manager and middle manager) of Klaten Tourism Office. Data collection Used interview, questionare. documentation, and data analysis used SWOT analysis Research result shows that: (1) Issue Improve management of ODTW (Obyek dan daya Tarik Wisata) with score: 35, most precise strategy is aggressive strategy. (2) Issue: Make-Up the quality of public service in Tourism area so that to be can compete, with score: 33. most precise strategy is defensive strategy.

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