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Intensity Bias in Affective Forecasting : The Role of Temporal Focus
Oleh:
Buehler, Roger
;
McFarland, Cathy
Jenis:
Article from Journal - ilmiah internasional
Dalam koleksi:
Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 27 no. 11 (2001)
,
page 1480-1493.
Topik:
FORECASTING
;
intensity bias
;
forecasting
;
role of temporal focus
Fulltext:
1480PSPB2711.pdf
(109.79KB)
Isi artikel
In five studies, university students predicted their affective reactions to a wide variety of positive and negative future events. In Studies 1 to 3, participants also reported the affective reactions they experienced when the target event occurred. As hypothesized, they tended to anticipate more intense reactions than they actually experienced. In Studies 3 to 5, a cognitive determinant of this "intensity bias" was examined. It was hypothesized that people anticipate stronger affective reactions when they focus narrowly on an upcoming event in a manner that neglects past experience and less intense reactions when they consider a set of relevant previous experiences. Evidence from thought - listing measures as well as an experimental manipulation of temporal focus supported this hypothesis.
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