Tracking Strategy in An Entrepreneurial Firm  

Oleh:

Mintzberg, Henry ; Waters, James A.

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: The Academy of Management Journal vol. 25 no. 3 (Sep. 1982), page 465-499.
Topik: strategy; tracking strategy; entrepreneurial firm
Fulltext: AA36_25-03_Henry Mintzberg.pdf (971.9KB)

Ketersediaan

Perpustakaan Pusat (Semanggi) Nomor Panggil: AA36.1 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Isi artikel

This study tracks the strategies of a retail chain over 60 years of its history to show how that vague concept called strategy can be operationalized and to draw conclusions about strategy formation in the entrepreneurial firm that grows large and formalizes its structure. The conclusions focus on patterns of strategic change and on contrasting characteristics of entrepreneurship and planning.

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