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Detail
ArtikelThe Business Economist at Work : Washington Gas  
Oleh: Smith, J. Edward
Jenis: Article from Bulletin/Magazine
Dalam koleksi: BUSINESS ECONOMICS vol. 31 no. 3 (1996), page 50-53.
Topik: gas; washington gas
Ketersediaan
  • Perpustakaan Pusat (Semanggi)
    • Nomor Panggil: BB20.3
    • Non-tandon: 1 (dapat dipinjam: 0)
    • Tandon: tidak ada
    Lihat Detail Induk
Isi artikelWashington gas is a natural gas distribution utility serving approximately 750,000 customers in the washington, DC area. The market planning and analysis department (MPA) has a staff of economists and analysts supporting the marketing effort in terms of planning, pricing and regulatory analysis, market research, program and development and implementation, competitive intelligence, geographic information mapping and forecasting. We use matrix management techniques, focus on developing high value, high impact results, and emphasize the implementation of studies and programs as the measure of success. MPA provides the applied business analysis capabilities used to capitalize on emerging opportunities in the rapidly changing gas industry.
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