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The School Board President?s Perception of the District Superintendent: Applying the Lenses of Social Influence and Social Style
Bibliografi
Author:
Short, Paula M.
(Co-Author);
Petersen, George J.
Bahasa:
(EN )
Penerbit:
Unika Atma Jaya
Tahun Terbit:
2006
Jenis:
Article
Fulltext:
533EAQ374.pdf
(142.0KB;
1 download
)
Abstract
This exploratory study used components found in social influence theory and social style
to examine the school board president?s perceptions of the district superintendent?s ability
to influence the construction of the board agenda and voting decisions made by school
boards in 131 randomly chosen school districts. Social influence theory and social style
suggest that credibility, social attractiveness, assertiveness, and emotiveness are effective
and compelling elements of influence. Results from this study suggest that favorable
board decision making for superintendent-recommended action items is closely related
to the superintendent?s trustworthiness (perceived use of skills and knowledge for the
good of the district), expertise (specialized knowledge of the superintendent) and social
attractiveness (perceived compatibility with board presidents). Findings also indicate
that the attributes of social influence theory and social style are perceived as essential in
the superintendent?s ability to develop and maintain a cooperative working relationship
with board members and the community.
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