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Oleh:

Sulistyaningtyas, Ike Devi

Jenis: Article from Journal - ilmiah nasional - terakreditasi DIKTI
Dalam koleksi: Jurnal Ilmu Komunikasi vol. 3 no. 01 (Jun. 2006), page 61-72.
Topik: Corporate Social Responsibility ; Organizational Reputation ; Social Campaign ; Public ;

Ketersediaan

Perpustakaan PKPM Nomor Panggil: J113 Non-tandon: 2 (dapat dipinjam: 0) Tandon: tidak ada

Lihat Detail Induk

Isi artikel

Corporate social responsibility as paradgm establishes and became important roles of business entities. Corporate social responsibility activities are placed and mixing between organization's goal and social conditions. Attitude of social responsibility have purposes to build the organization's reputation.

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