The Cultural Logic of Media Convergence  

Oleh:

Jenkins, Henry

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: International Journal of Cultural Studies vol. 7 no. 1 (Mar. 2004), page 33–43.
Topik: collective intelligence; creative industries
Fulltext: 33IJCS71.pdf (103.78KB)

Isi artikel

Responding to the contradictory nature of our current moment of media change, this article will sketch a theory of media convergence that allows us to identify major sites of tension and transition shaping the media environment for the coming decade. Media convergence is more than simply a technological shift. Convergence alters the relationship between existing technologies, industries, markets, genres and audiences.

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