The Missing Link in The Paradox of The Linda Conjuction Problem : Beyond Knowing and Thinking of The Conjuction Rule, The Intrinsic Appeal of Heuristic Processing  

Oleh:

Epstein, Seymour ; Donovan, Sean ; Denes-Raj, Veronika

Jenis: Article from Journal - ilmiah internasional
Dalam koleksi: Personality and Social Psychology Bulletin (http://journals.sagepub.com/home/pspc) vol. 25 no. 2 (1999), page 204-214.
Topik: heuristics; heuristic processing; beyond knowing; missing link; linda conjuction problem; intrinsic appeal; conjuction rule
Fulltext: 204PSPB252.pdf (2.24MB)

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Perpustakaan Pusat (Semanggi) Nomor Panggil: PP45.7 Non-tandon: 1 (dapat dipinjam: 0) Tandon: tidak ada

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Participants who adopted an intuitive - experiential but not an analytical - rational mode of information processing reproduced the usual finding for the Linda conjunction problem of a preference for a heuristic, representativeness over a statistical, conjunction - rule solution. Many who knew and thought of the conjunction rule (the absence of which previously were considered the major reasons for the prevalence of representativeness solutions) preferred a representativeness solution. The widely held belief that people prefer the outcome of their rational more than their intuitive processing when both are equally accessible is of limited generality. The preference by many who know the conjunction rule for a heuristic, representativeness solution can account for both the very high rate of conjunction errors to the Linda problem and their resistance to elimination by training. A finding of a surprisingly strong priming effect suggests that once people engage in a processing mode, it tends to be self - maintaining.

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